Branding News

5 Useful Tips to Create a Great Brand Ambassador Program

A model brand ambassador has an extra effect over the course of an organization and its advertising. A great model can create the instantly recognizable.

How to Create a Memorable Brand Experience

Brand experience has become the driving force behind brand differentiation Certainly, companies have to deliver products and services that meet.

What is Brand Perception and Why is it Important

The user experience is increasingly valued by companies. After all, the competition is more prepared than ever and it is necessary to make more than one sale.

Brand Storytelling: what it is, examples and how to put it into practice

Brand storytelling is the creation of narratives around the history of a brand and its identity. Use storytelling principles and techniques.

Defining the Brand Identity to Know Who We Are

Brand identity is the essence of a brand. It is not a corporate identity, it is not a visual identity, it is not a logo.

How to Develop a Brand Identity and Why is it Important

A brand that manages to connect emotionally with its customers has the opportunity to have customers for life. To achieve this, the business must be much more than a business.

Importance of Branding in Our Days

The branding can be defined as the process of building a brand. In this sense, the brand can be considered a “living being”.

Promote Your Brand to be the First Purchase Option on the Market

You sell a good product. Its attributes satisfy the needs of the demand with quality. Its price is competitive. Its distribution strategy places it in the main points of sale.

Latest news

10 most common mistakes in a virtual job interview

Virtual interviews are no longer a new thing, after the arrival of the pandemic they began to gain ground and are now more frequent than face-to-face interviews.
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The Psychology of Money. An indispensable knowledge

Money is commonly associated with the materialistic view of things, however its importance is so great in human dynamics. It is necessary to understand the mental processes that govern the relationship of people with money.

Is it okay to give second chances? 7 psychological tips to make a good decision

Should we give a second chance? Not sure whether to forgive that person so special to you? Discover how to choose one option or another through these psychological tips.

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Top 30 short poems you're gonna enjoy to read them. Poetry is a literary genre associated with expressive capacity and artistic sensitivity.