Marketing

Lead Nurturing: what is it and how to apply it?

Lead Nurturing is an essential ingredient of the methodology inbound marketing because it is the key to nurture the relationship with your customers.

How to Drive More Sales Through a Lead Nutrition Strategy

Implementing a lead nurturing strategy correctly can be essential to conquer and convert your website visitors into potential customers.

The Keys For Pharmaceutical Inbound Marketing

Pharmaceutical inbound marketing methodology is a super versatile tool, capable of adapting to the particularities of a lot of sectors.

What is the Buyer Journey and Why is it Important

Buyer journey is a tool based on storytelling and design thinking that allows us to reflect in the form of a map the journey of our users.

What is Content Marketing and Why is it Important

content marketing is a technique based on the creation and distribution of relevant and valuable content to attract, acquire and attract the attention of a well-defined target audience.

Benefits of Artificial Intelligence in Marketing

Intelligence in Advertising and marketing is among the most outstanding examples of that proper now. Working with Digital Marketing is unending.

What is a Newsletter and What are its Benefits?

A newsletter is a digital publication that is distributed via email with a certain periodicity (daily, weekly, monthly, bi-monthly or quarterly).

What is B2B and B2C in Marketing and How Does it Work?

B2B is the acronym for business to business, which refers to business models in which the transactions of goods or the provision of services.

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10 most common mistakes in a virtual job interview

Virtual interviews are no longer a new thing, after the arrival of the pandemic they began to gain ground and are now more frequent than face-to-face interviews.
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The Psychology of Money. An indispensable knowledge

Money is commonly associated with the materialistic view of things, however its importance is so great in human dynamics. It is necessary to understand the mental processes that govern the relationship of people with money.

Is it okay to give second chances? 7 psychological tips to make a good decision

Should we give a second chance? Not sure whether to forgive that person so special to you? Discover how to choose one option or another through these psychological tips.

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Brand Storytelling: what it is, examples and how to put it into practice

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